Salary: £30,000 to £36,000 depending on experience, plus benefits
Location: Oldfield Park, Bath, BA2 3LR
Are you an experienced and creative social media professional looking for your next challenge?
We’re looking for a self-starting, enthusiastic and driven individual to join our friendly and busy marketing team to provide 12 months’ fixed-term maternity break cover.
This is a key role within the team, working closely with our Content Manager, to project manage, create and publish a range of digital content for our various marketing campaigns and develop partnerships to grow and engage our online audiences. It’s an exciting time to join the business as we expand overseas, look to launch new content, increase event opportunities and continue to grow our marketing capabilities.
Social Media Lead – Key Responsibilities:
* Managing Mayden’s online presence and ensure brand consistency in copy through tone, voice and terminology
* Implementing the social strategy and adapting to align with business goals (including setting specific objectives and key results)
* Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
* Create actionable plans to both grow and maintain followers through platforms such as Twitter, Facebook, LinkedIn, Instagram and YouTube
* Producing good content and liaising with our content lead on the monthly editorial calendar
* Produce reports using social analytics to ensure progress on all platforms
* Identifying trends in interactions and responding in a timely and appropriate manner
* Finding and connecting with key influencers and stakeholders in our core and new markets
* Keep up-to-date with the latest technologies and social media trends including video production
Social Media Lead – You Are:
* Data driven and understand the use of test and learn or A/B testing to improve social campaigns
* An experienced videographer and photographer
* Able to perform well to deadlines
* Committed to supporting the team and willing to get “stuck in” and volunteer to help where needed
* A confident self-starter, able to juggle multiple priorities effectively
Social Media Lead – Skills and Experience:
* 3-5 years social media management experience, ideally in a tech or B2B environment. You should have a portfolio of digital content to showcase
* Excellent copy-writing and communication skills, with a creative approach
* Degree in business, marketing, journalism, PR or related field preferred
* Experience using social analytics to inform future campaigns
* Proficient using multi-social posting programmes, such as Hootsuite
* Hands-on experience in content management
* Basic understanding of Adobe Creative Suite
* Strong photography and video creation skills
* Experience in targeting a niche audience and how to shape campaigns to capture their attention.
About Mayden
Our life’s work is creating digital technology that changes what’s possible for clinicians and patients, with a focus on NHS mental health services. We have a flat management structure and a coaching culture, with team members working together and supporting each other to make things happen.
At Mayden, we live by a set of values to ensure a mentally healthy workplace, where we believe in managing the work, not the people:
* FORWARD THINKING – We aim for tomorrow
* TRANSPARENCY – We let the facts speak
* COLLABORATION – We do our best work together
* CONTRIBUTION – Everyone can make a difference
We offer a great working environment with an excellent package of benefits including:
* Personal training budget for self development
* Parking
* Free onsite gym
* Pension
* 25 days annual leave plus bank holidays
* Private health insurance
* Life assurance
Hours and location
We are now back to working in our lovely offices in Oldfield Park, Bath with flexibility to work some of the time from home, to be agreed with the marketing team.
The position is full time, 37.5 hours per week Monday to Friday and Mayden is open to flexible working requests where appropriate. You must be eligible to live and work in the UK.
How to apply
Please upload your CV and covering letter.
In your covering letter, please demonstrate how your skills and experience meet the social media role detailed in this job advert. Please also tell us what you’re passionate about and what you would bring to the marketing team and to Mayden. We are anticipating a lot of interest in this exciting role and we will be reviewing applications as soon as they come in, so please apply as soon as possible.
STRICTLY NO AGENCIES
If this role isn’t for you, but you like the sound of working at Mayden, please keep checking our website for some more exciting opportunities coming soon.