Mayden featured in the DIT’s Digital Health Playbook

Digital health

Mayden have been featured in the Department for International Trade’s (DIT) Digital Health Playbook. We are proud to be featured in the Playbook alongside some of the UK’s most impressive digital health innovators. We look forward to international engagement with those who are finding new and impactful frontiers in healthcare.

What is the DIT’s Digital Health Playbook?

The Digital Health Playbook provides a platform to showcase UK based innovators to a global audience. From “Self Care” to “Data and Analysis”, “Remote and Virtual Care” to “System Efficiency and Transformation”, the Playbook showcases a range of UK digital health solutions that are well positioned to help solve the world’s most pressing healthcare challenges.

Why was Mayden featured?

We believe that technology has an important part to play in the global future of healthcare. Mayden has spent the last 20 years developing digital health solutions that are patient centred, data driven and outcome focussed. As a health tech company, we have a focus on innovation, research and development which helps contribute to solving the biggest challenges health services are facing both now and for the future. As part of a rigorous selection process, it was our philosophy, credentials and solutions that shone through. The global uniqueness of Mayden’s innovations and our representation of the UK’s journey and direction in digital health were all viewed positively as part of a wide ranging set of selection criteria.

You can view the Playbook in full here.

digital health

How is Mayden supporting the future of digital health?

Our flagship product – iaptus – is already supporting over 65% of all referrals to NHS talking therapies in the UK. We have ambitious plans to continue developing features for iaptus that help improve both the quality of care and the efficiency of services – and ultimately improve the outcomes for patients. Beyond this, we are determined to make data driven and patient centred care a reality for as many other healthcare services as possible – both here and abroad.

iaptus already supports a range of physical and mental health services, from mental health services for both adults, children and young people, through to physical health services such as diabetes remission and weight management services. Not only is iaptus the leading clinical software for psychological therapies in the UK, but we are supporting services across Australia as part of the NewAccess programme delivered by world renowned charity Beyond Blue. We have also recently began exporting to services in Ontario, Canada.

If you want to know more about Mayden and our products please get in touch today or have a browse of our online brochure.


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